Posted by Mary-Lou McDonough on 1/7/2019

Preparing your house to sell can mean different things in different markets. You want your home to be competitively priced and attractive to the buyer, so you put some extra effort into staging and end up with no takers. What happened?

Despite what you see in decorator magazines and on television, sometimes less is more, way more when it comes to staging your home.

Here are some areas to watch out for when following staging “advice.”

  • Over the years, real estate agents have shared the notion that freshly baked cookies or bread evoke a warm and welcoming atmosphere. But unless you're offering the treats to share, leave the baking to the shop down the street. The idea has run its course and appears to be just what it is—a sales tactic that might backfire on you.
  • In the same vein, don't light scented candles all over the place. What seems delightful to you may be overpowering to your potential buyer. They may be wondering just what you're trying to cover up. Instead, open the windows and air it out. Or use an odor-removing spray with a "fresh" or "linen" scent.
  • Don’t cover the windows. Don’t buy new blinds, new drapes, new valances, or sheers. Just don’t! Your windows should be as lightly-dressed as possible. Remove or pull up shades to let the dazzling sunlight stream through the clean glass. Chances are, your buyer has different taste from you, so spending money on new window coverings would be a lose-lose!
  • Leave the music and television off. Since you don't know your buyer's taste in music any more than you know their taste in candles, allow the home's everyday sounds to become music to the buyers' ears.
  • Don’t decorate every surface. It’s easy to do when using magazines or home décor shows as your guide, but savvy buyers want to see the nitty-gritty surfaces. They want to know what they’re buying, and not worry about what you’re covering up with all that stuff.
  • During holidays or events, don’t overdo the celebratory decorations. These become distractions and may turn off your buyers.
  • If you've painted a room a deep shade of red or purple, consider painting it light and bright before your open house. Regardless of how popular they are in theory, homes with darker shades don't sell as quickly as lighter hues.• Don't leave family portraits and very personal items hanging on walls or filling display spaces. You want the buyers to imagine themselves there, not to see you.

When staging your home for sale, opt for less, not more. Less furniture, fewer window coverings, and limited décor give your home its best chance. For more ideas on home staging, talk to your local real estate agent.





Posted by Mary-Lou McDonough on 12/24/2018

Curb appeal is paramount for a home seller. Because if you allocate time and resources to enhance your house's curb appeal, you may be better equipped than ever before to enjoy a successful home selling experience.

There are many reasons for a home seller to improve his or her house's curb appeal, and these are:

1. You can differentiate your house from the competition.

The real estate market is fierce, and as a home seller, it is important to look for any competitive advantage. Fortunately, upgrading your house's curb appeal may help you differentiate your residence from the competition.

Remember, a home with a beautiful front lawn, flawless siding and other dazzling exterior features is more likely than other houses to make a positive first impression on buyers. If you improve your house's curb appeal, you can make your residence an attractive choice to homebuyers. And as a result, homebuyers may be drawn to your residence as soon as it becomes available.

2. You can boost the likelihood of maximizing your home sale earnings.

Optimizing the value of your home sometimes can be difficult, particularly for a seller who is unsure about how to list a residence and promote it to potential buyers. If you enhance your house's curb appeal, however, you may be able to maximize your home sale earnings.

A home with great curb appeal is likely to stand out to potential buyers, and as such, lead to many home showings. Meanwhile, if buyers like what they see, there could be lots of competition to acquire this residence. And if a seller receives multiple offers to purchase his or her home, this individual could reap the benefits of a profitable home selling experience.

3. You can speed up the house selling process.

The home selling process may be long and challenging, especially if a seller enters the real estate market without a strategy in place. Thankfully, a seller who improves his or her house's curb appeal can speed up the home selling cycle.

A house that makes a memorable first impression on buyers may prove to be a popular choice, regardless of the current real estate market's conditions. If a seller enhances a home's curb appeal, this individual can make it simple for buyers to fall in love with his or her house right away.

If you need assistance as you get ready to list your home, you may want to collaborate with a real estate agent as well. This housing market professional can offer tips to help you improve your residence's curb appeal. Plus, as you proceed along the home selling cycle, a real estate agent will help you determine the best course of action.

Prioritize your home's curb appeal – you'll be glad you did. If you dedicate time and resources to improve your house's curb appeal today, you could bolster your home's appearance and make your residence a top choice in a competitive real estate market.





Posted by Mary-Lou McDonough on 11/26/2018

Deciding whether to accept a buyer's offer to purchase your house can be exceedingly difficult. Fortunately, we're here to help you assess the pros and cons of a homebuying proposal and ensure you can make an informed decision.

Now, let's take a look at three tips to help you determine whether to accept an offer to buy your home.

1. Examine the Current Housing Market

The current housing market may play a role in your ability to stir up interest in your house. In addition, the real estate sector may impact whether you're able to receive multiple home offers at or above your residence's initial asking price.

To understand the present state of the housing market, you should look at the prices of recently sold houses in your city or town. If houses are selling quickly, you may be operating in a seller's market. Or, if houses linger on the market for many weeks or months before they sell, you may be operating in a buyer's market.

Ultimately, a seller's market may lead to many offers on your house in the foreseeable future. If you receive an offer that fails to match your expectations when you're operating in this type of market, you may want to decline or counter the proposal in the hopes of receiving superior offers down the line.

On the other hand, it usually requires hard work and persistence to sell a house in a buyer's market. And if you receive a competitive homebuying proposal in a buyer's market, you may want to accept this offer.

2. Consider Your Home's Condition

The condition of your house may prove to be a critical factor as you debate whether to accept an offer. If you assess your house's condition closely, you may be better equipped than ever before to make the best-possible decision about a homebuying proposal.

If you feel a home offer is fair based on the current condition of your house, you may want to accept the proposal. Conversely, if you feel a buyer has submitted a "lowball" proposal based on your home's condition, you should not hesitate to reject or counter this offer.

3. Consult with a Real Estate Agent

When it comes to evaluating a homebuying proposal, it generally is a good idea to collaborate with a real estate agent. This housing market professional can help you weigh the advantages and disadvantages of accepting an offer and determine the best course of action.

Typically, a real estate agent will present a buyer's offer to you and offer recommendations about how to proceed with this proposal. As you assess all of your options regarding a homebuying proposal, a real estate agent will be able to respond to any concerns or questions that you may have too.

Ready to take the guesswork out of reviewing a homebuying proposal? Use the aforementioned tips, and you can streamline the process of deciding whether to accept an offer to purchase your home.





Posted by Mary-Lou McDonough on 10/29/2018

You likely aspire to sell your house as quickly as possible. However, you may not need to set a deadline for selling your residence to achieve your desired result. In fact, there are lots of things you can do to speed up the home selling journey, including:

1. Boost Your House's Curb Appeal

A home that boasts amazing curb appeal may draw buyers' attention as soon as it becomes available. Lucky for you, it may be easy to bolster your house's curb appeal in no time at all.

To improve your home's curb appeal, you may want to complete assorted home exterior upgrades. Mowing the grass and eliminating weeds, for example, could make your front lawn stand out to buyers. Or, if you have cracked or damaged home siding, you can always devote time and energy to repair it.

Of course, if you need help with home exterior enhancements, you can reach out to home improvement professionals. If you have home improvement pros at your side, you can accelerate the process of upgrading your house's curb appeal.

2. Establish a Competitive Initial Asking Price

The initial asking price of your home should account for the age and condition of your residence, along with the current state of the real estate market. That way, you can set a price for your home that falls in line with buyers' expectations.

Generally, it helps to conduct an appraisal before you list your residence. An appraisal report is based on a wide range of factors, including the prices of comparable homes in your city or town. Therefore, if you perform an appraisal, you could receive a property valuation that helps you determine how to price your home competitively.

3. Work with a Real Estate Agent

As a home seller, it never hurts to receive expert support as you navigate the property selling journey. Fortunately, real estate agents are available nationwide, and these housing market professionals can offer great insights into what it takes to quickly sell a house.

A real estate agent first will learn about you and what you hope to accomplish. Next, a real estate agent will develop a plan designed to help you achieve your home selling goals. You and your real estate agent then will put this plan into action and adjust it as needed. Perhaps best of all, if you receive an offer to purchase your home, a real estate agent can help you decide whether to accept, reject or counter this proposal.

Furthermore, a real estate agent can help you bolster your home's curb appeal, establish the optimal initial asking price for your home and much more. And if you have any concerns during the house selling journey, a real estate agent is ready to respond to them right away.

For those who want to speed up the home selling journey, it helps to prepare. Thanks to the aforementioned tips, you can list your home, ensure it generates significant interest from buyers and move quickly to finalize a house sale.





Posted by Mary-Lou McDonough on 10/15/2018

For those who want to sell a home sooner rather than later, there is no time like the present to start preparing for the home selling journey. Lucky for you, we're here to teach you about the home selling journey and ensure you can enjoy a fast, profitable house selling experience.

Now, let's take a look at three tips to help you put together a home selling strategy.

1. Learn About the Local Housing Market

The real estate market is in constant flux. Thus, a housing sector that favors buyers today may shift into seller's favor tomorrow, or vice-versa.

If you learn about the local housing sector, you can differentiate a buyer's market from a seller's market. Then, you can map out your home selling plan accordingly.

Take a look at the prices of recently sold houses in your city or town. If you find that homes are selling at or above their initial asking prices, this may be a sign of a seller's market. Or, if houses are selling below their initial asking prices, the current real estate sector likely favors buyers.

Furthermore, examine how long houses stay available before they sell. If you discover that residences linger on the real estate market for many weeks or months before they sell, you will need to prepare to enter a buyer's market. On the other hand, if houses are selling as soon as they become available, a seller's market may be in place.

2. Find Out What Your House Is Worth

Conduct a house appraisal – you'll be glad you did. If you perform a property appraisal, you can obtain an accurate valuation of your house and price your residence appropriately.

Typically, a home appraiser will examine your residence both inside and out. This property expert also will evaluate assorted housing market data. After a home appraiser's work is complete, he or she will provide you with a property valuation.

With a property valuation in hand, you can establish an aggressive initial asking price for your residence. This price will help you stir up interest in your residence as soon as you list it.

3. Hire a Real Estate Agent

There is no need to work alone as you try to navigate the home selling journey. Thankfully, you can hire an expert real estate agent who can take the guesswork out of selling any house, at any time.

A real estate agent understands what it takes to sell a home in a buyer's or seller's market. He or she will help you establish an aggressive initial asking price for your house and promote your residence to dozens of potential buyers. Plus, if you receive an offer to purchase your home, a real estate agent will help you assess this proposal and make an informed decision.

When it comes to getting ready to sell a home, there is no need to stress. Take advantage of the aforementioned tips, and you can craft an effective home selling strategy.




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